It will have an initial print-run of one million copies and a global release date of 9 July: the huge number and short lead time suggest it will be a famous author. The mystery book was described in the document as a “biography or autobiography” that would feature 40 colour photos. Thirteen is – common knowledge among Swifties – the singer’s lucky number. The book is also said to contain 544 pages and while that would make for a hefty memoir, Swift’s fans have noted that 5 + 4 + 4 = 13. The pre-order rush began when a document purported to be from Flatiron began circulating on social media, which said that the title and author will be revealed on 13 June. The mystery book from Flatiron, an imprint of publisher Macmillan, is available for pre-order for US$45 (A$66, £35) and has been hovering in the top 10 of the Amazon book sales chart, rising as high as No.
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